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Story board
Smart mobility, Smart governance, Smart economy, Smart environment, Smart living, Smart people
The storyboard method is a planning tool for visualizing and organizing ideas. The storyboard workshop helps to perfect the art of presenting ideas at meetings, conferences, publications, online media, and press. The storyboard method shows you how to focus, organize and present your ideas and inspire particular audiences – it helps to shape information using the power of a story. It usually takes between two hours and a whole day. It is a method useful also during hackathons.
To create a storyboard, you don’t have to be experienced artist but rather a great communicator, that conveys information clearly.
Storyboard has many advantages compared to other methods related to communications. By using this method gathering and sharing the information becomes simple. It enables to clarify the ideas and find the flows that need to be worked on and helps to understand other people’s perspectives and ideas. The process leads to new design concepts as it includes multiple people with multiple perspectives – this also enhances the collaboration and innovation processes. On there other hand there are some disadvantages such as that there is no focus on the details as the main point is to focus on the overall picture. Creating a storyboard is also time consuming.
Before meeting
Before start creating a storyboard, it is important to know exactly why you want to do it. If you don’t have a clear goal it can happen you gain no important insights.
- Decide on the purpose of organizing the storyboard process.
- Choose the facilitator and participants.
- Choose the venue and invite participants.
Meeting execution
Storyboard method does not require specific skills from the organizer of the workshop; however, the process of preparation and execution is time consuming and skilled communicators are required to facilitate the workshop. - Present the objective you want to achieve to the participants and ask them to think about the stories on how to achieve the objective individually. - Ideas are verbally or pictorially presented/displayed and collected. - Presented stories are discussed and developed in order to start the process of composing a single storyline. Make sure that the composed story is logical and understandable. Each story should contain the following segments: (main) character, scene, plot, narrative. - In composing a story account for these things: clarity, authenticity, simplicity, emotion. - Grab a pen and paper. Break up the story into individual moments and write them down (each short text should provide information about the situation, a decision a character makes, and the outcome of it). - Next, convey how a character feels during each step – add emotion at each step. You can draw emotions as simple expressions. - Translate each step (e.g. short text) into a frame and start drawing the contents of the text. - Discuss individually composed stories in a group discussion and make sure stories are clear. - If you want to compose a single story continue to work on this process until all the participants agree on a common storyline.
After meeting
- The organizing team extracts the implications and recommendations for improvements. - Put the story into action. - If needed, storyboard process is re-assessed.
Village, Town, Municipality, Region
One time event, 120 min - 1 day
10 - 20
Moderator skills required, moderator knowledge required.
Sector: Communication